If mobile is not part of your current e-commerce strategy or your marketing strategy, then it’s time to go mobile! More and more users are now using their smartphone devices for access to the internet. If your website is not mobile friendly then you will be losing customers as they seek a better, quicker, mobile friendly experience.

Still not convinced mobile is right for you? Google have created these brilliant little videos on “mobile marketing” (left) and “the time for mobile is now” (below).